Our end-to-end marketing services give nonprofit brands the power to engage and activate supporters every step of the way. Whether you’re a community-based nonprofit or a multinational organization, our specialized teams can help your impact grow. We work with the following types of philanthropies:
To better understand the context and considerations that shape your current positioning challenges, we begin with a research-based discovery phase and work from the inside out. First, a deep dive into your organization will allow us to uncover insights into your target audience's needs, behaviors, barriers, and beliefs.
Additionally, we audit other organizations in and around your philanthropy space, bringing all findings together into a thoughtful strategy that informs the direction of your philanthropy brand. Finally, we’ll build your creative campaigns on a solid foundation – getting into the minds and hearts of your audience to understand what makes them tick and then develop concepts and initiatives to inspire their actions.
With a solid understanding of your organization’s various audiences, we’ll create and launch different messaging approaches your brand can use to connect with each one of them. We’ll address their needs, give them reasons to believe in your cause, and develop storylines and content approaches that resonate best with them.
From social media campaigns to cross-channel activations and brand building to fundraising, it all starts with audience insight, an idea, and the experience to bring it all together. We plan, create, and launch creative campaigns that meet your goals and inspire your different audience types.
Nurturing and retaining your core supporters is a critical aspect of fundraising success, but it’s not the only one. It’s important to gain new supporters to build your mission, grow your base, and expand your impact. We help recruit new leads and donors based on individuals and communities who are highly likely to give.
With these audience insights, we’ll develop the strategies to attract and retain these new donors and help transform them from one-time supporters into long-term advocates. We harness the power of original creative, proven fundraising tactics, and automation to ensure we’re reaching the right donors at the right times to build, cultivate, and upgrade your monthly base.